I happened on a copy of an alumni magazine published by Loyola College in Maryland. In this issue (Fall 2009), the college polled 123 students about their personal technology use. The results are pretty interesting! And there’s one student who still has a record player (does anyone, other than me, miss the snap, crackle and pop of vinyl?)
I Own A:
Cell Phone: 122 PDA: 9
iPhone: 9 MP3 Player: 117
Desktop computer: 45 Laptop: 119
Digital Camera: 96 Camcorder: 9
Video Game Console: 73 GPS: 36
Facebook, Twitter or MySpace?
Facebook: 120 MySpace: 9
Twitter: 6 Other: 1
How Many Hours Per Week Do You Spend On A Social Networking Site?
0: 3 11-20: 15
1-5: 57 more than 20: 4
6-10: 43
Do You Prefer to Text or Call?
Text: 81 Call: 44
Do You Ever Use A Landline?
Yes: 4 No: 117
Do You Have Your Own Blog?
Yes: 46 No: 73
What Piece of Technology Will You Not Leave Home Without?
Cell Phone: 115 GPS: 1
iPod: 9 Swipe/ID Card: 1
What Piece of Old Technology Do You Hang Onto Even Though You Could Upgrade?
iPod: 31 PlayStation: 6
Super Nintendo: 3 CD Player: 6
Cell Phone: 8 Game Boy: 2
Nintendo 64: 5 Record Player: 3
Atari: 1
How Do You Listen To Music?
Radio: 42 MP3 Player (other than iPod): 2
CD Player: 15 Record Player: 1
iPod: 106 Pandora: 1
Computer 72 Cell Phone: 1
What do you think of the results? Who’s got the power in tech? In social media? Could this play into how you promote products for your clients?
